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Respeecher's Commitment to Ethical Voice Cloning: Key Initiatives

Jun 13, 2023 9:49:20 AM

Ethical voice cloning goes beyond getting written consent from voice owners and working exclusively with trusted clients. And while Respeecher does follow these and other guidelines, they are just that — guidelines based on an honor system.

One of our highest-priority initiatives has been educating the public on how synthetic speech works while developing algorithms to mitigate unethical use, in line with our commitment to AI ethics. Additionally, we are actively addressing the responsible creation and dissemination of AI-generated content and the ethical considerations surrounding deepfake generators. Read on to learn about the key ethical initiatives we’re spearheading to make ethical voice cloning an industry standard.

Partnership on AI

Respeecher is collaborating with Partnership on AI to promote Responsible Practices for Synthetic Media, which advocates for ethical and conscientious development, production, and dissemination of synthetic media, with a particular focus on AI ethics. Respeecher has played an active role in shaping the guidelines for the RPSM and intends to incorporate them into its Voice Marketplace. Expanding Respeecher’s ethical framework is an ongoing initiative, as we’re constantly incorporating new insights gained from our collaboration with PAI and other industry stakeholders. 

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Content Authenticity Initiative

Respeecher recently announced its partnership with the Adobe-led Content Authenticity Initiative, which aims to promote an open industry standard for ensuring content authenticity and originality in the media, digital content, and technology industries. As a member of this community, Respeecher's role is to verify the origin of digital content for the motion picture and video game industries, utilizing advanced deepfake voice detection technologies. Respeecher plans to label content with metadata while developing an approach that utilizes audio watermarks to address the issue of overwritten metadata while adhering to ironclad regulations and a strict code of ethics. Furthermore, our commitment extends to exploring the responsible use of generative AI in content creation, ensuring ethical practices in the evolving landscape of synthetic media.

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Digital Entertainment Group

Respeecher has partnered with DEG to lead the Committee on Synthetic Media. We aim to establish a Code of Conduct for companies using AI-generated content and voice cloning technology. As the committee addresses the challenges of synthetic media, including the responsible use of deepfake generator tools, DEG's current objectives include connecting industry players, providing resources for emerging trends, supporting marketing initiatives, and improving efficiency in the digital supply chain.

Open Voice Network

Respeecher has joined forces with the OVON, a community that promotes developing and adopting industry standards and usage guidelines for voice technology to earn users' trust. Respeecher contributes to the OVON by participating in weekly meetings with its Privacy and Security Committee, which delivers presentations on EU regulations. Additionally, Respeecher actively engages in discussions addressing the ethical considerations surrounding deepfake voice technology, ensuring responsible practices within the voice technology landscape. In parallel, we collaborate on defining guidelines for the responsible use of generative AI in voice technology, emphasizing ethical considerations in the evolving landscape of synthetic media.

Synthetic Futures

Synthetic Futures is a community that celebrates synthetic media's creative potential and tackles problems relating to malicious use and unexpected consequences. They hold quarterly events and use content to educate society while focusing on topics such as generative art, synthetic data, and the future of work. Respeecher has partnered with Synthetic Futures to participate in their events and campaigns, raising awareness about voice cloning and its ethical use. We actively engage in responsible discussions about the ethical development and use of voice AI with Synthetic Futures. Our commitment extends to addressing risks associated with deepfake generators within the evolving synthetic media landscape, fostering a constructive dialogue on ethical considerations in voice AI.

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Image of Anna Bulakh
Anna Bulakh

Head of Ethics and Partnerships

Blending a decade of expertise in international security with a passion for the ethical deployment of AI, I stand at the forefront of shaping how emerging technologies intersect with national resilience and security strategies. As the Head of Ethics and Partnerships at Respeecher, I focus on guiding ethical AI development. My role is centered around promoting the responsible use of AI, especially in synthetic media.

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